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We take a look at the latest food and beverages data as supplied by Statistics South Africa and focus on the food sales from Fast Food and Take-away outlets on a monthly basis.
Note in this analysis we used the constant prices (sales after effects of inflation has been removed). seasonally adjusted series. Reason being we want the seasonally adjusted series of the sales in which effects of inflation has been removed in order to get to the underlying trend in the data free from seasonal and inflation effects. |
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Underlying trend in food sales from Fast Food and Take-away outlets
The line chart below shows the total income earned from food sales only from Fast food and take-away outlets across South Africa per month since the start of 2008.
While there has been an increase in the average monthly spend on food from Fast food and take-away outlets in South Africa the growth has slowed down significantly in the last couple of years. For example December 2018 food sales were 16.5% higher than December 2008 food sales. So that shows growth of 16.5% in food sales from Fast food and take-away outlets from 2008 up to 2018. However food sales growth from December 2014 to December 2018 only increased by 6.9%
The summary below shows the average Rand value spent per month per year on food from Fast Food and Take-away outlets:
So during 2018, South Africans spent on average R1.69billion on food alone from fast food and take-away outlets. While it sounds like a lot, one has to remember South Africans spend roughly R1.8 trillion a year. So about 1.13% of income spent by households are spent on food from Fast food and take-away outlets.
And its because of these numbers above that it is no real surprise that listed fast food and take-away stocks such as Famous Brands (owner of Mugg and Bean, Fish-aways, Steers, Tashas, House of Coffees), Taste (owner of Starbucks and Domino's in SA), Spur (owner of Spur Steak Ranches, Rocomamas, The Hassar Grill, Nikos, Panarotti's) and the likes are struggling. The growth in income earned is really not very strong, especially when one considers the population growth for example.
The summary below shows the average Rand value spent per month per year on food from Fast Food and Take-away outlets:
- 2014: R1 497 583 333
- 2015: R1 546 750 000
- 2016: R1 605 075 000
- 2017: R1 619 216 667
- 2018: R1 689 566 667
So during 2018, South Africans spent on average R1.69billion on food alone from fast food and take-away outlets. While it sounds like a lot, one has to remember South Africans spend roughly R1.8 trillion a year. So about 1.13% of income spent by households are spent on food from Fast food and take-away outlets.
And its because of these numbers above that it is no real surprise that listed fast food and take-away stocks such as Famous Brands (owner of Mugg and Bean, Fish-aways, Steers, Tashas, House of Coffees), Taste (owner of Starbucks and Domino's in SA), Spur (owner of Spur Steak Ranches, Rocomamas, The Hassar Grill, Nikos, Panarotti's) and the likes are struggling. The growth in income earned is really not very strong, especially when one considers the population growth for example.