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The rise and fall of Famous Brands. See the latest about the group here
Background and overview of Famous Brands (FBR)
Famous Brands has been the darling on the JSE for years now. They have grown exponentially in recent years. The worry is whether this growth by acquisition strategy will be sustainable in the wrong run. They have to show that they can grow brands they acquired organically. In recent years we have compared FBR to Spur and mentioned that Spur was slower on the acquisitions while FBR far more aggressive on it, but Spur focussed on growing organically instead of via acquisitions. But for Spur at least that has changed in recent years. They have gone on a buying spree recently with brands such as RocoMamas, The Hussar Grill Casa Bellas under their name. But FBR has not stopped acquiring brands completely though, but the pace of their acquisitions has slowed considerably.
From FBR's website:
Famous Brands Limited is a holding company listed on the JSE Limited under the category Consumer Services: Travel and Leisure, and is Africa’s largest branded food service franchisor. The company was listed in November 1994 at a price of R1 per share, equating to a market capitalisation of R25 million. The past two decades have witnessed the Group expand almost beyond recognition from the business it was then, comprising only the Steers brand and a limited Supply Chain component, to the enterprise it is now, with a market capitalisation in excess of R11 billion, positioned within the JSE’s top 100 companies. At 08 March 2015 Famous Brands’ vertically integrated business model comprised a portfolio of 25 brands represented by a franchise network of 2 545 restaurants across South Africa, Rest of Africa, the United Kingdom and the Middle East, underpinned by substantial Logistics and Manufacturing operations. See more at www.famousbrands.co.za
Before we take a look at FBR's latest financial results we will take a look at their share price performance over the last 3 years below.
From FBR's website:
Famous Brands Limited is a holding company listed on the JSE Limited under the category Consumer Services: Travel and Leisure, and is Africa’s largest branded food service franchisor. The company was listed in November 1994 at a price of R1 per share, equating to a market capitalisation of R25 million. The past two decades have witnessed the Group expand almost beyond recognition from the business it was then, comprising only the Steers brand and a limited Supply Chain component, to the enterprise it is now, with a market capitalisation in excess of R11 billion, positioned within the JSE’s top 100 companies. At 08 March 2015 Famous Brands’ vertically integrated business model comprised a portfolio of 25 brands represented by a franchise network of 2 545 restaurants across South Africa, Rest of Africa, the United Kingdom and the Middle East, underpinned by substantial Logistics and Manufacturing operations. See more at www.famousbrands.co.za
Before we take a look at FBR's latest financial results we will take a look at their share price performance over the last 3 years below.
Percent change: